About this deal
We appeared for the money but also to see what expertise potential investors can give us. So when we got investments from James and Duncan – they advised us to approach household retailers and when we did things really started to accelerate for us.’
Anna Protherough, textiles and blinds buyer at Argos, said: “We are delighted to be able to bring an innovative new product to the market , especially as it will make our customers’ lives easier. Thanks a lot. I have just moved into a new ground floor flat and was very nervous that people would look in on me. The blinds have solved my problem and are the perfect solution. ” H Anthony Bannatyne said: “This is one of my favourite investments, and I saw the potential immediately. I wasn’t just investing in the product but the people behind it.: Simeone, Janice and Dominic have been a pleasure to deal with and I predict they are heading for even more success”.Caan said: ‘The market focuses on value for money and Blindsinabox is a simple, straightforward solution that is cost effective.’
They created the temporary blinds and spent a year developing the design, which involves peeling off adhesive strips to hang the blinds, according to London’s Evening Standard.BlindsinaBox Ltd appeared on the hit BBC two show Dragons’ Den in September 2008, and secured investment from multi-millionaires Duncan Bannatyne and James Cann.
Simeone Salik, Janice Dalton and Dominic Lawrence reluctantly appeared on the BBC2 programme to attract investment in their design for temporary paper window blinds.
My mum bought me Blindsinabox when I started uni and now all my friends want to steal them from me! ” B Dalton The duo needed a manufacturer so a mutual friend introduced them to Mr Lawrence, 38, an importer from Finchley, and he joined the company.
