Bluey Kids Soft Insulated School Lunch Box (One Size, Blue)
About this deal
In the US, Bluey is the #1 new license in the super plush category** and was the #2 top new growth property in 2020 for the total toy industry. Across Disney Junior and Disney Channel in Q1 2021, Bluey was the #3 most watched TV series with kids 2-5***. Items that are not available in store will take 3-5 working days to be delivered to your nominated store.
With a silicone seal, our leakproof bento boxes are perfect for on-the-go yoghurts, soups, dips and sauces. Yep, our bento boxes for adults are fab for work lunches and ideal for taking on picnics and holidays. Yummy and healthy food stays fresh, crisp and ready to eat all day long. Easily slide it into a BBC Studios has agreed a licensing deal with Stor SL for a Bluey collection of more than 50 items for the UK & Ireland and EMEA markets, including meal sets, drinkware, lunch bags, tumblers, canteens, plates and bowls, sandwich boxes, placemats, cutleries, porcelain mugs, bottles and storage boxes. Stor also offers tailor-made options to retailers who request an exclusive line.BBC Studios has a global broadcast deal with Disney for Bluey and recently announced that the third season will debut on Disney Channel, Disney Junior and Disney+ in all territories outside of Australia, New Zealand and China.
Stor SL is a global family-owned company founded in 1969 with a presence in over 80 countries, and factories in China and Spain. While in France, Bluey is available on France Télévision’s free-to-air channel France 5 and their catch-up kids’ platform OKOO. Toys from global master toy partner Moose are set to launch at retail in France in 2022.
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In its home market, Australia, Bluey was the #1 children’s programme on metro broadcast television in 2020 and is the #1 series ever on ABC iview with over 480 million views across series one and two*. Bluey also won ‘Pre-School License of the Year’ for the second year in a row at the Australian Toy Association (ATA) Awards.
Valentin Ortiz, CEO of Stor SL, said: "In my view, Bluey is without a doubt the most important pre-school property since Frozen. It has been a real phenomenon in Australia and the USA and is becoming a huge global hit. Our retailers, customers and Stor local office directors have been asking about this opportunity and we are proud to work together with them to develop our Bluey range."Our cute bento box containers have six roomy compartments labelled with vegetables, dairy, fruit, protein and grain to make lunch prep easy. Follow their lead and you can be sure that the kiddos will be getting everything they need to be energised for the day!